BC Supreme Court Okays Class Action Suit Against Facebook

facebook eyeThe BC Supreme Court  has given the go ahead today to a class action suit against Facebook. The BC class action lawsuit covers the period from January 1, 2011 to today. Unless they opt out of the lawsuit, anyone covered by the criteria is included in the class action. Continue reading

The Who, What, Where and When of Blogging

handsBlogging is personal and interactive. Knowing who your audience is and what they want is the key to developing quality content. Once you are in the know you have a focus for your writing and social networking. Instead of thinking, “What should I blog about today?” you will have the beginnings of a blogging plan.*
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Identity Exposure: A Good Thing or a Bad Thing?

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Image courtesy of MorgueFile.com

I have met many bloggers who assumed they could use pseudonyms to avoid being tracked online. But that expectation proved unrealistic as we all leave digital footprints and can be easily tracked. Realistically, somebody’s software is always watching us and taking note of our activities for marketing purposes.

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7 Common Sense Social Networking Tips

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There are positives to social networking but there are negatives too. Always exercise common sense when it comes to which social media sites you are active on and what you post. Not connecting cautiously and posting appropriately can ruin your reputation, so if you want to be a successful blogger think before you act.  Continue reading

What’s your take on advertising on blogs?

These days we’re dog paddling in a sea of advertising. There are no public places and places offline or online where we are free from being targeted by advertisers. Different demographic groups have differing responses to advertising saturation. For the youngest among us it’s the norm. For the eldest, it’s a rude and unwelcome intrusion. Continue reading