Panda and Penguin algorithm updates

Every blogger should read Google’s quality guidelines.  There have been at least nine major updates to Google’s “Panda” algorithms since they were introduced February 2011 to purge search results of  duplicate content and low quality content. Google’s Penguin Update launched on April 24, 2012 was a change to Google’s search results designed to punish pages…

Can Google detect which content is original?

Has your blog content every been stolen? Have you ever used Google search and been incensed to discover the stolen version ie. duplicate content is appearing in higher positioning in SERPS (Search engine page results) than your original article appears? Duplicate content is content that can be accessed on more than one URL. “Duplicate content…

Links: No-Follow and Do-Follow

In the beginning all links were do-follow.  However, it didn’t take long before blogs were being inundated by those who left insincere comments lacking in value just so they could get a backlink, so the original reason for the introduction of no-follow links was spam. Do-follow comment links do pass on PageRank. No-follow comment links…

Matt Cutts on How Google Search Works

The life span of a Google query is less then 1/2 second, and involves quite a few steps before you see the most relevant results. Here’s how it all works. How Google Search Works Updated: How Google Social Search works Related posts found in this blog: Blogging Resources: Search Engines Blogging Tips: Tag to Increase Traffic YouTube…