The BC Supreme Court has given the go ahead today to a class action suit against Facebook. The BC class action lawsuit covers the period from January 1, 2011 to today. Unless they opt out of the lawsuit, anyone covered by the criteria is included in the class action.
The allegations are that Facebook breached the province’s Privacy Act by using the names and images of Facebook members in Sponsored Stories without their consent. CTV News reports it too:
B.C. Supreme Court Justice Susan Griffin said in a ruling posted online Friday that enough evidence exists to support allegations made by Louise Douez that the Facebook product titled Sponsored Stories used the names and images of members without their consent. - B.C. court approves lawsuit against Facebook
Sponsored Stories ads were launched in 2011 and eliminated in April 2013 following a legal suit settled for $20 million. With a Sponsored Story, a Facebook user was served an ad due to actions a friend had taken.The friend clicked a like button on a product page and his or her friends were served the ads in a sponsored story form.
Suppose you had to click a like button to open a page to get more information on products and/or services, and when the page opened you rejected what you saw. Well, suppose you found your image and name being used to promote what you had rejected? Read the background CBC article B.C. woman sues Facebook for using her photo. Ads began appearing after she clicked the ‘Like’ button for a group …