Google Search is all over Your World

google magnifying glass
If you are concerned about your privacy and what your online “friends” may have shared about you that wasn’t appearing in simple searches before, then take note of Google Search, plus Your World is being been rolled out for people who are signed in and searching on www.google.com in English.

We’re transforming Google into a search engine that understands not only content, but also people and relationships. We began this transformation with Social Search, and today we’re taking another big step in this direction by introducing three new features:

  1. Personal Results, which enable you to find information just for you, such as Google+ photos and posts—both your own and those shared specifically with you, that only you will be able to see on your results page;
  2. Profiles in Search, both in autocomplete and results, which enable you to immediately find people you’re close to or might be interested in following; and,
  3. People and Pages, which help you find people profiles and Google+ pages related to a specific topic or area of interest, and enable you to follow them with just a few clicks. Because behind most every query is a community. — Search, plus Your World

Danny Sullivan remarks: ” Now Google’s going to give greater visibility to private information. Things that people may have forgotten sharing with others will begin to show up serendipitously through ordinary Google searches. Some might not like this, if material they’ve happily forgotten suddenly seems to reappear. Google might take the blame, even though the sharing was done by others.” — Google’s Results Get More Personal With “Search Plus Your World”

When it comes to security and privacy, we set a high bar for Search plus Your World. Since some of the information you’ll now find in search results, including Google+ posts and private photos, is already secured by SSL encryption on Google+, we have decided that the results page should also have the same level of security and privacy protection.  Learn more at  Search, plus Your World

Search, plus Your World

Search has always brought you information from across the web. Now, search gets better by including photos, posts, and more from you and your friends. Music: “We Are Young” by Vassy featuring Tim Myers.

Related post found in this blog:
Google+ added to Google Social Search

17 thoughts on “Google Search is all over Your World

  1. So I guess we must reduce ourselves to bland, superficial comments on the Internet for self-protection?

    Back to other forms of self-expression: music, art, gardening etc. :)

  2. Interesting… interesting! I just posted a blog yesterday titled “Paranoia vs Advancement” which, in essence, is exactly about privacy or lack thereof as we advance in technology. I am still new to blogging and only just discovered your post today so for me it was a great read! Thank you.

    @Secondhand Surfer … George Orwell was way ahead of everyone. I only listened to his audiobook a few years ago and it scared me then as much as it still scares me today, without becoming paranoid.

  3. Google. Apparently they won’t be satisfied until they and then probably everyone on the planet knows what style and color underwear each of us wear.

  4. In 1972, when I read 1984, by George Orwell, I kept wondering, “How did they know that the man was scared of rats?”. Big Brother knew EVERYTHING about you. I couldn’t put it together how they could have that much information on EVERYONE. 1984 came and went and the book still seemed like a far fetched figment of imagination.
    Now it’s 2012, and I know how it’s done.
    Only time will tell what all of this technology will bring.
    I try not to be paranoid. But that doesn’t mean that they are not after us.

    • Techmology is both a blessing and a curse. Everything we say and post online is being indexed and is now being made available to us. Somehow this makes me feel uncomfortable though I can’t articulate why that is.

  5. Hmmmmmmmmm – oh well, if anything from my past comes back to haunt me, I’ll just have to live with it. Luckily I wasn’t a bad person in a past life, but I do worry if someone with a smartphone snaps me looking grungy on the way to the market. Does it show I’m human or undermine potential book sales? Do I have to look perfect all the time?

    It is all too intrusive these days – it isn’t what I publish about myself that worries me so much as what others may publish out of context. I’m starting to feel like everyone is potentially a celebrity whether they want to be or not. In my case, it can be said that I “ask for it”, but I am sure the majority of the population do not. We need some privacy laws around people publishing stuff about other people, I think, and those laws need to be global.

    The world is getting smaller and we (humans) need to find a way to deal with that nicely.

    • Hi there,
      Thanks for the thoughtful comment. The cyber world is beginning to feel creepy to me too and like you it’s not because I have anything to hide. The more we share online the more vulnerable we become to identity theft and having our reputations compromised by people who we don’t actually know.

      it isn’t what I publish about myself that worries me so much as what others may publish out of context. … We need some privacy laws around people publishing stuff about other people, I think, and those laws need to be global.

      Have you visited the Electronic Frontier Foundation site? One of EFF’s goals is to give you a basic roadmap to the legal issues you may confront as a blogger to let you know you have rights and to encourage you to blog freely with the knowledge that your legitimate speech is protected. https://www.eff.org/bloggers

    • All the info is out there so it’s basically a huge integration project. I agree that the results could useful and think it will be interesting to read the user feedback.

  6. I guess the only way to be private these days is to go off line permamently. I am often disconcerted when I google my blog name and see all my little comments here and there indexed. The result is that I am less inclined (irrational probably) to say anything more opinionated than bland. i frequently contemplate renouncing the internet, I tried once last year and came back.

    • Ah … so you sensed I was contemplating renouncing the internet or at least social media … again. ;)
      Your first sentence sure rings true. Saying nothing in 140 characters is skill that many seem to have. Having every little bitty tidbit of nothingness readily available is likely to trigger a vanilla reponse from some. Others will love the integration resulting in “Your World”.

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